H. Assael <br/><br/>
Consumer Behaviour & Marketing Action 
by H. Assael 
 - 6th 
 - New Delhi  Cengage Learning  2010 
 - 718 
<br/><br/><label>ISBN: </label>8131500365 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>105.23