S. A. Chunawalla <br/><br/>
Foundations of Advertising - Theory & Practice 
by S. A. Chunawalla, K. C. Sethia 
 - Mumbai  Himalaya Pub House  2010 
 - 744 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>105.23