M. Mohan <br/><br/>
Advertising Management : Concepts & Cases 

 - New Delhi  TMH  2003 
 - 418 
<br/><br/><label>ISBN: </label>0074517805 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>105.23  / Moh