W. Wells <br/><br/>
Advertising Principles & Practice 

 - 6th 
 - Delhi  Pearson   Education  2004 
 - 599 
<br/><br/><label>ISBN: </label>8129700638 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>105.23  / Wel