The ICFAI Journal Of Marketing Management  ( CEASED ) 

 - India  The ICFAI University Press,Hyderabad.  2005 
<br/><br/><label>ISSN: </label>0972--6845 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>105.23