P. Kotler <br/><br/>
Marketing Management 
by P. Kotler, K. L. Keller 
 - 15th 
 - New Delhi  Pearson Education  2016 
 - 750 + 121 
<br/><br/><label>ISBN: </label>9332557185 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management