Promotional Schemes and Their Impact on Consumer Buying Behavior (Record no. 21123)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00337nam a22001217a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250111b |||||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Riya Dhiman |
| 245 ## - TITLE STATEMENT | |
| Title | Promotional Schemes and Their Impact on Consumer Buying Behavior |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Jammu |
| Name of publisher | Reliance Smart Bazar |
| Year of publication | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 52 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Thesis |
| Accession Number | Price effective from | Koha item type | Withdrawn / writtenoff status | Materials specified (bound volume or other part) | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Lost/ Missing status | department |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| STR/C1R042/23 | 01/11/2025 | Thesis | Not For Loan | MIET Library, Jammu | MIET Library, Jammu | 45/3 | 01/08/2025 | MBA |