Strategic Brand Management Building, Measuring & Managing Brand Equity
K. L. Keller
Strategic Brand Management Building, Measuring & Managing Brand Equity by K. L. Keller, A. m> G. Parameswaran - 4th - New Delhi Pearson Education 2015 - 586
9332542204
Management
Strategic Brand Management Building, Measuring & Managing Brand Equity by K. L. Keller, A. m> G. Parameswaran - 4th - New Delhi Pearson Education 2015 - 586
9332542204
Management